Guinness World Records Augmented Reality by INDE

Guinness World Records Augmented Reality by INDE

Let’s face it, competition among retailers is fiercer than ever, and – understandably – retailers are very demanding with shopping malls when it comes to generating footfall. Not only is there competition among shopping malls for that footfall, but e-commerce has steadily been chipping away from the brick and mortar retailers’ market share. On the other hand, shopping malls are undoubtedly among the most convenient venues when it comes to brand activations.

This is where BroadcastAR, our large-screen AR experience comes into play. This is just one example how can malls increase footfall and engagement, and even generate ROI through the sales of photos/videos captured during the AR experience.

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🌟 About BroadcastAR 🌟
INDE’s award-winning BroadcastAR system installs a customisable, interactive 3D Augmented Reality experience on any screen large or small. It creates a unique edutainment and media platform capable of attracting, engaging and educating individuals and
groups, through a mixture of the real world and digital content.
Users can learn, explore and touch the untouchable while immersed in cinema-quality 3D environments and interact with photo-realistic characters in real-time. Off-the-shelf content packages include a huge range of environments featuring everything from dinosaurs to killer whales. Custom 3D can be commissioned via INDE’s content creation team.

🌟 About INDE 🌟
One of the first projects for the UK-based company was developing a large-screen AR experience for National Geographic in 2011. Since then, INDE has become a fully integrated Augmented Reality product developer, with more than 200 mobile, kiosk and big-screen AR systems deployed worldwide. Its client roster includes for The Smithsonian Institution, The BBC, NBC Universal, 20th Century Fox, WWF and numerous others.
As an increasing number of institutions and companies in entertainment, education, retail and commercial solutions are looking at innovative ways to provide unforgettable experiences to their customers and audiences, Augmented Reality has become one of the most sought-after technologies today, due to its ability to inform, engage, educate and entertain in an entirely new way.
INDE currently operates offices in the United Kingdom, Hong Kong, Budapest and Los Angeles.

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